The Fitness of Your Business
“The Fitness of Your Business” is a dynamic webinar series designed to empower fitness coaches and entrepreneurs with essential business strategy and marketing skills. This series features concise workshops and practical insights, and actionable tips tailored for the fitness industry.
Whether you’re looking to enhance your marketing prowess, streamline your business operations, or boost your brand’s impact, “The Fitness of Your Business” provides the tools and knowledge you need to succeed.
Join us to learn from experts and take your fitness business to the next level.
From Burnout to Breakthrough
Bite-Sized Brilliance
Get powerful business and marketing strategies in quick, actionable workshops designed to fit your busy schedule.
Built for Fitness Pros
Every session is crafted specifically for fitness coaches and entrepreneurs, addressing your real-world challenges and goals.
Free & Forever Valuable
Access a growing library of expert-led content at no cost—packed with insights you can implement immediately.
Learn from Jessica Maurer
Tap into the knowledge of an industry leader with decades of experience in branding, systems, education, and innovation.
Driven by Experience, Designed for Growth
The Fitness of Your Business is a powerful webinar series designed to help fitness professionals strengthen the core of their businesses. Each session delivers bite-sized strategies in marketing, branding, operations, and systems—all tailored to the fitness industry. With expert insights, real-world examples, and actionable takeaways, you’ll walk away equipped to streamline your work, attract more clients, and grow with confidence.
Jessica Maurer is a respected leader in the fitness industry, known for her dynamic approach to business strategy and instructor education. With over two decades of experience as a presenter, program developer, and consultant, Jessica has transformed overwhelmed fitness entrepreneurs into thriving business owners. She’s helped build global brands, launched innovative programs, and created education that blends science, storytelling, and strategy. Jessica’s passion is empowering fitness professionals to lead with clarity, creativity, and purpose—so they can create lasting impact in their communities and careers.
But Wait, There is More!
Creativity slumps happen to the best of us, but they don’t have to derail your passion or progress. Through three simple yet effective strategies, you’ll uncover fresh ideas and innovative approaches tailored to your unique needs.
Speed bumps, hiccups, or closed doors – whatever you call them, business brakes and mistakes will happen. Walk away with a guide that will help you propel your career growth while navigating through the mistakes that will hold you back.
Learn how to master the basics of social media - including where and how to spend your time. Jessica will share tips, tricks, and truths that will help you save time, earn business, and get off the phone more.
Ready to make your side job your primary career? This workshop will provide a personalized roadmap to upgrade your side hustle into a sustainable career. Learn how to navigate, negotiate, and communicate your next steps to build the career of your dreams.
The Business Building Tools You Need
Our expertly designed resources, webinars, and courses provide you with cutting-edge strategies and practical tools to enhance your business strategy and marketing skills.